Impartial mattress and mattress retailer Mattressman has introduced the launch of its first-ever TV advert, a milestone that aligns with its formidable plans to grow to be the most important on-line mattress retailer within the UK.
The 30-second advert, created and produced by Wordley Artistic, debuted on Boxing Day throughout Sky channels and showcases the model’s new look.
This marketing campaign isn’t just about promoting mattresses – it’s about taking the Mattressman model nationwide and making sleep extra accessible to each residence throughout the UK. With its latest rebrand to have fun 20 years within the enterprise, Mattressman is positioning itself as an professional within the sleep area, with a transparent promise: Belief Mattressman to seek out your good sleep.
The brand new TV spot options relatable photos of individuals having fun with a restful and comfy night time’s sleep on the appropriate mattress – one that matches each their private preferences and their funds.
The advert isn’t just about showcasing merchandise; it’s a part of a broader technique to drive model consciousness, enhance on-line site visitors, and increase footfall in Mattressman’s rising community of shops. As the corporate expands its attain and opens new areas throughout the nation, the TV advert serves as the right car to convey the Mattressman expertise to a nationwide viewers.
2024 was a landmark yr for Mattressman, marking 20 years of excellence within the mattress retail area. The corporate celebrated this important anniversary with a recent rebrand that included a brand new emblem, up to date retailer designs, and an invigorated give attention to buyer expertise. This rebrand displays Mattressman’s evolution from a regional participant to an rising nationwide chief within the sleep business.
“We’re so excited to showcase our rebrand on our first-ever TV advert,” stated Jodie Huggins, Head of Model at Mattressman. “2024 was an enormous yr for Mattressman. We unveiled our new emblem, hit document ranges of buying and selling, and launched our first TV marketing campaign. With a quickly rising workforce and a rising vary of mattresses, we will’t wait to see what 2025 brings. That is just the start.”
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